Asia's leading source of advertising, marketing & media news.
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News
From courts to feeds: How APAC fans are shaping the future of sport
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News
Pennywise returns: HBO Max scares Asia with digital red balloons
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News
Heineken takes a swing at AI friendships with cheeky OOH ad
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Tune In
Gen Z perspectives: Mediacorp files police report, Apple's Jane Goodall collab & Deepavali 2025
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News
Netflix taps Mattel and Hasbro to bring KPop Demon Hunters to toy aisles
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The Ordinary exposes skincare myths in ‘The Periodic Fable’
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Marketers to slash display spend by 30% as AI and CTV redefine engagement: Forrester
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Tiffany & Co unwraps love in new holiday campaign with Anya Taylor-Joy
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PayPal partners OpenAI to drive agentic commerce in ChatGPT
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PepsiCo unveils new global brand identity after 25 years
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MINISO LAND debuts in Bangkok with IP-driven experiential retail and Zootopia collection
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Evolution Wellness names new marketing director for Asia
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McDonald’s smuggles menu favourites into UK in global heist
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Amazon reportedly plans to cut up to 30,000 corporate jobs
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Neighbors Agency unveils future-focused strategy to empower brands for sustainable growth
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Sea (Thailand) joins forces with partners to host second ‘Wishlist Thailand Tournament’ to promote financial literacy through board games
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Why an independent app ecosystem is the next growth frontier
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Ant International recognised as an inaugural foreign institution partner by China’s Cross-Border Interconnection Payment Gateway
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Gen Z perspectives: Mediacorp files police report, Apple's Jane Goodall collab & Deepavali 2025
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Gen Z perspectives: lululemon strikes back, Microsoft's nostalgic Croc & MEA ID
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In conversation: Reinventing influence in the age of content
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In conversation: What's next for MARKETING-INTERACTIVE Australia
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How Absolut Vodka and Sprite aim to shake up Singapore's ready-to-drink scene
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OpenAI’s APAC comms head on leveraging ChatGPT as a strategic partner
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Interview: Liverpool legend Robbie Fowler on brand loyalty in the world of football
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TikTokification of retail media: Why short-form video is the new standard
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