Asia's leading source of advertising, marketing & media news.
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News
STB launches regional PR pitch spanning six SEA markets
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News
Cathay renews global agency partnership with Publicis Groupe
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News
Coffee Meets Bagel brews up a new recipe for modern romance
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News
GoRocky enters women's health with Kindred brand acquisition
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Analysis
How Alex Eala's Wimbledon run proves the value of authentic brand partnerships
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Why would a recognisable brand like Coca-Cola need a refresh?
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AI is changing how SEA shops, but trust still wins the checkout
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Gen Z Perspectives: WPP, Huggies’ throwback hit and Coca-Cola’s refresh
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Ligo Sardines honours generations of Filipino families in new brand film
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Swift leans into pop culture nostalgia with Angelica Panganiban multiverse campaign
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Brands acting as 'neighbours' earn stronger consumer trust, Lennon Group says
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Dentsu Philippines debuts 'dentsu studios' for integrated brand content
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UnionDigital Bank recruits popular YouTuber couple for mid-year budgeting push
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Watsons unveils official brand colour with Pantone
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Locala unveils Omni Planner and Planning Agents in Malaysia to drive hyper-local intelligence for modern brands
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Shell Lubricants Philippines wins three trophies at the Asia eCommerce Awards 2025
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The perfect blend: How Nescafé Sugar Free used programmatic precision to brew a brand uplift
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Bing reaches one billion users – signalling a new phase for search and decision-making
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StanChart HK wins big at Marketing Excellence Awards HK 2025
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Alliance Bank Malaysia crowned overall marketer of the year at the Marketing Excellence Awards 2025
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Coca-Cola crowned 'eCommerce Brand of the Year' at Asia eCommerce Awards 2025
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BCA named ‘Marketer of the Year’ at MEA Indonesia for the third year running
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