Asia's leading source of advertising, marketing & media news.
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News
How IKEA turned the emotions of coming home into a feeling of magic
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News
Missed the cherry blossoms? Klook might refund you
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News
How Hershey's is turning a chocolate bar into a digital love note
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Media
Meta to acquire AI social network Moltbook
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Tune In
Women who lead: Love, Bonito's Dione Song on redefining Asian fashion leadership
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Gen Z perspectives: Agatha Yap, Scoot's social pitch and Disney x F1
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Starbucks brews magic with Harry Potter partnership
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Hakuhodo, Intersections Group team up to combine creative and media capabilities
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Passionade Creative campaign brings Filipina brand founders into the spotlight
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Stranger Things takes over Poblacion in Netflix and GIGIL bar crawl activation
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Mountain Dew removes keyboard keys in Philippines gaming stunt with BBDO Guerrero
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Dyson concludes global media pitch
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Danone picks ex-Kimberly-Clark comms lead as new SEA head of comms
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Why the wakeup call should have come long before the 25M devices ad fraud exposé
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Reimagining brand leadership in diabetes care: How embecta is turning a century of trust into momentum in Southeast Asia
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Why Silverpush Philippines is calling on brands to rethink trend-led media planning
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Reaching Singapore’s commuters at scale: How Stellar Ace turns commutes into brand moments with Broadsign
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How can advertisers capture attention when work and life blur together?
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StanChart HK wins big at Marketing Excellence Awards HK 2025
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Alliance Bank Malaysia crowned overall marketer of the year at the Marketing Excellence Awards 2025
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Coca-Cola crowned 'eCommerce Brand of the Year' at Asia eCommerce Awards 2025
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BCA named ‘Marketer of the Year’ at MEA Indonesia for the third year running
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#IWD2026: Why Tribal Worldwide's Reginne Cabanban believes composure shapes true leadership
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#IWD2026: IXM Hakuhodo's Shayne Madamba on embracing risk, AI, and authentic influence
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How Punch the baby macaque turned an IKEA stuffed toy into a global sensation
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How AIA brings on the Rethink Healthy momentum across Asia
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