Asia's leading source of advertising, marketing & media news.
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News
PepsiCo picks new global media agency
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Agencies
Omnicom Media names new APAC strategy chief
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News
L’Oréal names new SAPMENA CDMO, Lex Bradshaw-Zanger takes new role
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Media
Instagram tells AI-generated profiles to label up or lose reach
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News
JENNIE pirouettes into her first adidas Originals collection
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MINISO turns LISA partnership into global pop-up experience
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Darlie, Listerine and more sink their teeth into Dyson's high-tech toothbrush
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Madrid puts its invisible heartbeat on the map
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Ka-chow! F1 puts Pixar’s Lightning McQueen in the fast lane
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Gen Z perspectives: Snoop Dogg's sweet gig, industry moves and agency pitches
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Why books are becoming fashion’s latest flex
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Tiger Beer asks: Have you met your inner tiger?
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What’s got KATSEYE putting their pinky up this time?
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Why is LG Electronics creating a K-pop group?
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From campaigns to operating systems: the next agency shift
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Bing reaches one billion users – signalling a new phase for search and decision-making
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How can advertisers capture attention when work and life blur together?
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Beyond kick off: How travel intent will build before, during, and after the World Cup
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Gen Z perspectives: Snoop Dogg's sweet gig, industry moves and agency pitches
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Gen Z perspectives: FairPrice Group's media agency and our favourite Merdeka campaigns
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Gen Z perspectives: Local flavours, AI watermarks and Instagram's new look
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Gen Z perspectives: New agencies, new interiors and National Day's AI reality check
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StanChart HK wins big at Marketing Excellence Awards HK 2025
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Alliance Bank Malaysia crowned overall marketer of the year at the Marketing Excellence Awards 2025
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Coca-Cola crowned 'eCommerce Brand of the Year' at Asia eCommerce Awards 2025
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BCA named ‘Marketer of the Year’ at MEA Indonesia for the third year running
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