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Mastercard Whitepaper 2025

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News

Vegemite taps into Aussie greatness in new brand platform via Thinkerbell

09 October 2025
• Matthew Eaton

Partner Insights

Designing for Speed: The benefits of slowing down
- 09 October 2025
- Contributor
News

Metcash unites brands for first time in national campaign
- 09 October 2025
- Matthew Eaton
News

Domino's turns up the crave factor with first brand refresh in 13 years
- 09 October 2025
- A'bidah Zaid Shirbeeni
Agencies

Ogilvy ANZ appoints Kirsty Muddle as CEO to lead next chapter of growth
- 08 October 2025
- Matthew Eaton
News

'Consistency is key': Tourism Tasmania unveils latest Come Down For Air campaign
- 08 October 2025
- Matthew Eaton
News

Qualtrics bets big on AI with US$6.75bn Press Ganey Forsta acquisition
- 07 October 2025
- Matthew Eaton
News

Sports and concerts drive APAC travel as fans prioritise experiences
- 06 October 2025
- A'bidah Zaid Shirbeeni
Analysis

Red Rooster’s Rippa relaunch marks a turning point in brand strategy
- 03 October 2025
- Matthew Eaton
News

Sephora and Rare Beauty reunite to mark world mental health day
- 02 October 2025
- Dhanya Vimalan

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Partner Insights more

Designing for Speed: The benefits of slowing down

Designing for Speed: The benefits of slowing down

MARKies 2026 Singapore

News more
- Vegemite taps into Aussie greatness in new brand platform via Thinkerbell
  - 09 October 2025
  - • Matthew Eaton
- Metcash unites brands for first time in national campaign
  - 09 October 2025
  - • Matthew Eaton
- Domino's turns up the crave factor with first brand refresh in 13 years
  - 09 October 2025
  - • A'bidah Zaid Shirbeeni
- Woolworths extends partnership with Cricket Australia
  - 08 October 2025
  - • Staff Writer
Analysis more
Forrester: Wave of agency reviews, consolidation predicted for 2026

03 October 2025

• Karen Wong
Red Rooster’s Rippa relaunch marks a turning point in brand strategy

03 October 2025

• Matthew Eaton

Inside Mecca's future-facing strategy: AI, social search and the evidence-based customer

12 September 2025

• Matthew Eaton

Backlash over Stagwell’s Israel work puts PR ethics in the spotlight

10 September 2025

• Lee Shin Yiing

Tech more
- Ralph Lauren brings in-store styling to phones with new AI tool
  - 11 September 2025
  - • Dhanya Vimalan
- Mortar AI sets sights on Asia with Singapore office launch
  - 11 September 2025
  - • A'bidah Zaid Shirbeeni
- Google hit with lawsuit by adtech firm over alleged anticompetitive practices
  - 09 September 2025
  - • Dhanya Vimalan
- Just weeks after acquiring MagicBrief, Canva deepens its AI push with ChatGPT
  - 27 June 2025
  - • Matthew Eaton
Awards more
- Marketing Excellence Awards Malaysia 2025 finalists revealed
  - 06 October 2025
  - • Jean Wen Chee
- McDonald's SG defends crown at the Marketing Excellence Awards 2025
  - 22 September 2025
  - • Jean Wen Chee
- MTR Corporation and The Bridge Agency win big at PR Awards HK 2025
  - 22 September 2025
  - • Staff Writer
- Suntory PepsiCo Beverage (Thailand) crowned Marketer of the Year at MEA 2025
  - 18 September 2025
  - • Jean Wen Chee
Brand Highlights more
- Content Champions: 10 brands leading the content charge in SEA
  - 24 April 2025
  - • Staff Writer
- Content Champions: Singtel (Singapore)
  - 24 April 2025
  - • Staff Writer
- Content Champions: Shell Helix (Indonesia)
  - 24 April 2025
  - • Staff Writer
- Content Champions: Oreo (Thailand)
  - 24 April 2025
  - • Staff Writer

Agencies more
- Ogilvy ANZ appoints Kirsty Muddle as CEO to lead next chapter of growth
  - 08 October 2025
  - • Matthew Eaton
- Justin Drape launches Creativity & Commerce to rethink creative value
  - 08 October 2025
  - • Staff Writer
- No-BS content, not checklists: Sling & Stone launch LinkedIn strategy for execs
  - 02 October 2025
  - • Staff Writer
- Apparent adds creative firepower with three senior hires
  - 02 October 2025
  - • Staff Writer
Media more
- Live sport rules: NRL grand final tops Nine's 2025 ratings table
  - 06 October 2025
  - • Matthew Eaton
- Facebook and Instagram users in UK can soon pay to skip ads
  - 02 October 2025
  - • Dhanya Vimalan
- ARN confirms CEO succession as Ciaran Davis steps down
  - 02 October 2025
  - • Matthew Eaton
- ‘A pivotal moment for Australian media’: Seven and Southern Cross Media agree to merge
  - 30 September 2025
  - • Matthew Eaton
Opinions more
- OpenAI’s APAC comms head on leveraging ChatGPT as a strategic partner
  - 29 September 2025
  - • A'bidah Zaid Shirbeeni
- 'No longer a choice': Neil Patel makes the case for AI personalisation at scale
  - 26 September 2025
  - • Matthew Eaton
- Interview: Liverpool legend Robbie Fowler on brand loyalty in the world of football
  - 19 September 2025
  - • Dhanya Vimalan
- How Starbucks turned the Frappuccino into a global icon
  - 02 September 2025
  - • A'bidah Zaid Shirbeeni

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