Asia's leading source of advertising, marketing & media news.
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News
Hang Seng Bank empowers HK Workers to grow wealth with new campaign
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News
Toys "R" Us Asia embraces 'kidults' with new brand promise
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News
Lee Kum Kee serves up the 'real deal' with first instant noodle line
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News
AXA HK empowers young swimmers with HKSA partnership
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Analysis
Love at first collab: How are brands teaming up to win hearts (and wallets)?
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Keeta's HK riders strike over reduced pay rates
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HKTB's GM of event and product development to depart after 12 years
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7-SELECT turns bread-making into cute animation for new campaign
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HK Resort Co concludes social media pitch for Discovery Bay
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Chinese tourists' overnight stays at McDonald's HK go viral on social
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Samsung dishes out AI fixes for Gen Z fails in new campaign
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Lacoste turns icons into fashion myths in latest global serve
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Hefu Noodles fined RMB$30,000 for featuring taboo phrases in ads
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Life Young Aesthetic taps Kelly Cheung to highlight importance of hyper-personalisation
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L’Oréal powers up SkinCeuticals’ e-shop growth with Appier’s AI-driven solutions
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Bao Dim Sin Seng’s hot streak: How a 15th anniversary campaign took Asia by storm
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Meta, Bauhaus, Lukfook Jewellery and SMCP lead WhatsApp commerce with Omnichat
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HKSTP X Hypebeast X Wing Shya celebrate tech craftsmanship for Hong Kong Art Week
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Viral marketing done right: How a Hong Kong movie hijacked Threads (and hearts)
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JPMorganChase CEO on brand death: 'We torture our customers with things we think are great'
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Coca-Cola CEO on AI’s creative limits: 'We want to make ads with people in it'
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From data to delight: Is AI your passport to transforming the travel experience?
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