Region:Singapore

mCanvas Whitepaper 2026

marketing interactive

Lily Hu

social media journalist

articles

News

APEE launches HK flagship to target Gen Z consumers

The strategic launch marks a key milestone in the brand’s regional marketing strategy, targeting Gen Z consumers with immersive offline branding.
- 17 September 2026
- • Lily Hu
News

Blue Girl bets on wellness culture with sports-led light beer campaign

Running from 17 August to 6 October across sports venues and occasions in Hong Kong, the initiative targets 18- to 45-year-olds who balance workplace demands with a commitment to personal wellness.
- 16 September 2026
- • Lily Hu
News

Shake Shack honours local craftsmanship with Man Fung Food mochi collaboration

Established in 1955, Man Fung Food is a longstanding culinary staple within the Tsuen Wan community, widely recognised for its handmade, chewy rice mochi produce rooted in decades of traditional production techniques.
- 15 September 2026
- • Lily Hu

Lighthouse Events 2026

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