LEGOLAND Malaysia taps SG60 spirit with mini Singapore build

LEGOLAND Malaysia is tapping into Singapore’s 60th birthday celebrations with the launch of its reimagined "Miniland Singapore", a brick-built love letter to the lion city designed to blend nostalgia, national pride and interactive brand storytelling.

First introduced in 2012, the attraction has been rebuilt into a more vibrant and interactive experience, featuring more than 1.5 million LEGO bricks and taking over 16,000 hours to complete.

Spanning 240 square metres, the refreshed "Miniland" showcases 16 large models, 10 boats, 80 vehicles and over 100 intricate scenes, brought to life by 1,600 “Minilanders”, miniature LEGO figures with distinct personalities. According to a statement, the attraction now blends intricate craftsmanship with light, sound and motion, inviting guests to explore misting waterfalls, moving vehicles, interactive games and immersive soundscapes.

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New builds include a four-metre-tall Marina Bay Sands model, a 3.4-metre rotating Singapore Flyer complete with festive scenes, a Merlion fountain that shoots water at the push of a button, and a miniature Cloud Forest and Flower Dome with cascading waterfalls, mist effects and lush greenery.

Visitors can also take part in the “One-table-left race,” an interactive game that lets them control two LEGO families racing through a food festival to secure the last table, a playful nod to Singapore’s dining culture.

The refreshed attraction also features realistic interior cutaways, cultural displays, moving vehicles and hidden LEGO surprises designed to appeal to both LEGO fans and first-time visitors.

To mark SG60, LEGOLAND Malaysia is offering Singapore residents SG$60 off when purchasing three or more triple park annual passes, which grant unlimited access to "Miniland Singapore", the "Brickfest big build", seasonal events such as "Brick-or-treat monster party" and "Bricktacular holidays", and upcoming new attractions.

“The refreshed 'Miniland Singapore' is a love letter to one of Southeast Asia’s most iconic countries. With every build, we’ve captured the energy, diversity and charm of the lion city, all while giving families more ways to interact, explore and be inspired," said Cs Lim, vice president of LEGOLAND Malaysia Resort.

LEGOLAND Malaysia isn’t the only brand making a large-scale statement for SG60. In June, UOB celebrated its 90th birthday and Singapore’s 60th year of independence with a marketing spectacle that transformed UOB Plaza 1 into the world’s tallest, brightest and longest projection mapping canvas.

The record-breaking showcase, which runs nightly until 9 August, beams a series of projection shows across the 280-metre tower, celebrating UOB’s legacy and Singapore’s growth story through a mix of technology, culture and community.

Meanwhile, Sentosa Development Corporation and Mount Faber Leisure Group have partnered to launch “Peranakan reimagined,” a cultural showcase that blends tradition with contemporary storytelling across Sentosa. Running from 23 May to 31 August 2025, the event marks SG60 and the 10th anniversary of the Singapore Cable Car – Sentosa Line.

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