FairPrice Whitepaper 2025
The Coca-Cola Company appoints new marketing director, ASEAN and South Pacific

The Coca-Cola Company appoints new marketing director, ASEAN and South Pacific

share on

The Coca-Cola Company has appointed Phuong Nham as marketing director overseeing a portfolio of brands across ASEAN and South Pacific. He shared the update in a brief LinkedIn post.

Phuong brings extensive FMCG experience to the role, with a career spanning leading global brands such as Unilever and Procter & Gamble.

Phuong and The Coca-Cola Company could not be reached for a comment. 

Don't miss: Coca-Cola seems to have learnt its lesson from the 2024 Christmas ad, but why are audiences divided? 

Most recently, Coca-Cola rolled out its "Foodmarks" campaign during the festive season, offering complimentary ice-cold Coca-Cola at over 20 partner eateries across the island. From classic hawker favourites to restaurant specialties, food lovers can simply scan a QR code at participating outlets to redeem their free drink.

The initiative celebrates Singapore’s rich culinary landscape, with participating eateries including No Signboard Seafood, The Original Katong Laksa, Heng Cuisine, and many more.

In November last year, the brand joined forces with Converse to release a limited-edition sneaker and apparel collection. The collaboration celebrated creativity, individuality and joyful connection, offering fans a way to express themselves while playing tribute to the legacies of both brands. 

Related articles:   
Coca-Cola turns Australian airwaves into a Christmas bridge for Filipino workers abroad  
Coca-Cola celebrates connection with stunning new Kings Cross image  
Coca-Cola adds a fizzy kick to limited-edition Converse collab

share on

Follow us on our Telegram channel for the latest updates in the marketing and advertising scene.
Follow

Free newsletter

Get the daily lowdown on Asia's top marketing stories.

We break down the big and messy topics of the day so you're updated on the most important developments in Asia's marketing development – for free.

subscribe now open in new window