HK expects 980,000 mainland visitors this Labour Day Golden Week

Hong Kong is expected to see approximately 980,000 mainland visitors during the five-day Labour Day holiday, an increase of about 7% from last year.

The Immigration Department’s (ImmD) estimate on Monday (20 April), came as chief secretary for administration Chan Kwok-ki chaired an interdepartmental meeting to coordinate government preparations for welcoming mainland visitors during the Labour Day Golden Week, a five-day holiday spanning from 1 to 5 May.

Around 980,000 mainland visitors are expected to arrive in Hong Kong via sea, land, and air checkpoints during the five-day Labour Day Golden Week. Official figures show that during last year's Labour Day holiday, mainland visitors made approximately 920,000 inbound trips to Hong Kong.

Furthermore, about 770 inbound tour groups are expected to visit Hong Kong during the mainland’s Labour Day Golden Week, according to the Travel Industry Authority (TIA) and the tourism trade.

The TIA has reminded travel agents who receive mainland tour groups to stagger their arrival times as much as possible. It will also work with tourist spots and other relevant agencies to implement proper diversion measures. This will help manage the flow of visitors and tour buses, ensuring a smooth and pleasant travel experience for everyone.

Meanwhile, major tourist spots have also formulated special arrangements to handle the estimated increase in the number of people flowing. The Hong Kong community is expected to become more vibrant and highly patronised during the Labour Day Golden Week of the mainland this year, bringing opportunities to various sectors. District offices will also closely monitor the flow of visitors within their respective districts and notify relevant departments having regard to the actual circumstances, with a view to strengthening management of the relevant spots. 

To attract more tourists, the Hong Kong Tourism Board (HKTB) will step up its promotion of Hong Kong in mainland China. It will work with travel agencies, online booking platforms, the media, and social media to spread the word. The promotions will focus on themes like family trips, arts and culture, food, and high-speed rail travel. The goal is to make Hong Kong stand out as a unique destination, bring in more visitors, encourage them to stay longer, and boost spending.

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“The number of visitor arrivals is expected to increase during the Labour Day Golden Week of the mainland. The government will make good preparations for receiving visitors, as well as maintaining close liaison with relevant organisations and the travel trade to prepare well for crowd management, information dissemination and arrangements of public transportation and boundary control points, with a view to responding promptly to various kinds of emergencies and ensuring the smooth operation of various aspects in receiving visitors and offering them a high-quality experience,” Chan said.

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